Brand studio
Everything specific to a brand lives here — its tags, the exact Meltwater tag labels, per-tag rules the classifier must follow, roll-up products, and the topic URL. Leave a rule blank to use the default tagging logic for that sentiment.
Select a brand, or add a new one.
My Meltwater topic URL (personal override)
Meltwater topic/saved-search names often differ per account — if the shared URL above doesn't match a topic in your Meltwater account, paste your own here. Yours is used for "Apply to Meltwater" when set; it never affects other analysts.
Tags & rules